Localized Domain Names For Local Search and Direct Navigation

 

Local Search and Direct Navigation Creates Boom for Localized Domain Names

Company launches geo-targeted domain offering to address boom in local internet search and direct navigation trends.

San Diego, CA (PRWEB) June 28, 2006 -- Recent national periodicals have profiled domain names as a crucial component for a company’s web identity and also emphasized the existing and growing value of generic, keyword-targeted, and type-in domain names equating them to premium web real estate.

The Direct Navigation Industry numbers are eye-opening. The advertising market for Direct Navigation, or “type-in traffic” (refers to Internet visitors who type an address directly into their web browser address bar, bypassing search engines), will reach $1 billion by 2007.

Google states that search results pages, as a whole, represent only 5% of the Internet. Thus, owning a keyword-targeted domain offers a business an additional advantage to search results or page rank alone. In addition, other data suggests that between 67% and up to 86% of online consumers reach websites through Direct Navigation, and are twice more likely to make a purchase than those coming from search engines.

In addition to Direct Navigation, many businesses, including major search engines, are launching strategies for the exploding online local business market estimated to reach $13 billion by 2010.

One company, Typed-In, Inc. a domain portfolio company is way ahead of the pack with its unique strategy of having amassed one of the largest portfolios of geo-targeted and keyword-specific domain names within multiple verticals in most major U.S. cities. Typed-In leases domains to local businesses and national companies with an emphasis on what they sell and service, where they sell and service it to create and/or supplement their existing presence on the web and generate the most highly targeted and qualified leads.

Typed-In portfolio domain examples, such as “cardealerscottsdale.com,” “accountingphiladelphia.com,” and “atlantaphoneservice.com” are what consumers are directly looking for, that is a non-branded local product or service, rather than the name of a specific company. Such exclusive domains are considered the purest and most targeted form of traffic.

“Direct Navigation is highly valuable web real estate that equates to a one-of-a-kind opportunity for a company’s competitive advantage,” says Jim Gossett, Co-Founder of Typed-In. “As organic listings, or page rank, and traffic from search engines vary over time, our keyword-specific domains are a crucial complement to search engine strategies. Unlike other forms of traditional media, a generic and descriptive domain name is available 24/7 to web visitors actively looking for that specific local product or service. Direct navigation takes the guesswork out of picking the most effective keywords as it is driven by the market itself, that is, the keywords end users are typing in.”

About Typed-In
Typed-In is a leader in the Direct Navigation market offering businesses invaluable web real estate with one of the largest portfolios of keyword-driven generic geo-targeted domain names within specific vertical markets. Typed-In domains are an effective complement to other print and online media strategies, and enables businesses to increase sales and marketing efficiencies by delivering them the most highly targeted and qualified leads.

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Press Contact: Kim Millen
Company Name: TYPED-IN, INC.
Email: email protected from spam bots
Phone: 800-929-4314 - 15
Website: www.typed-in.com

Get Truly Private Virtual Postal Addresses

 

New Operator Can Provide Truly Private Virtual Postal Addresses

Finally you can have your own legitimate and secure Virtual Postal Address with out worrying about your security or privacy. Private Postal Services have developed a system that is both private and secure, guarantied.

Wellington, New Zealand (PRWEB) June 27, 2006 -- For many years travelers or small businesses have trusted their mail with Commercial Mail Receiving Agencies to maintain their privacy. Numerous providers have sprung up over the past few years claiming that they can protect their user’s privacy and provide quality services. Unfortunately, they can not always guarantee this.

Private Postal Services http://www.private-services.com have just released their public version of their Postal Mail System. Their new system will allow anyone from around the world to have their own virtual address, which will ensure total security and privacy. Private Postal Services operate under S M Tech Ltd, which is 100% solely based in New Zealand.

New Zealand is not just unique for it’s beautiful scenery and adventure holidays. Being isolated from the major issues of the world, New Zealand has advantages of a low dominating Government and with some of the most well established, strict privacy laws in the developed world. S M Tech is situated in one of the most prime locations to provide genuine privacy services.

S M Tech has a very strong commitment for the privacy and security of their clients. Many firms who have established their presence on the internet can only claim they provide total privacy. Whilst these websites provide these services, most are doing so illegally. Many operate illegally by breeching their local laws. thus potentially risking their customers privacy in the meantime, and totally undoing what they are trying to promote.

S M Tech is one of the few organisations which provides total privacy to their customers mail and at the same time providing a total legitimate service. S M Tech are legally backed by the New Zealand Government, allowing them to freely provide their services without any intervention.

S M Tech have developed a very unique system that uses little information about their clients and can be securely accessed anywhere in the world. This enables their clients to truly have a private postal experience. Anyone can setup an account and have their mail sent to their own private address. To Maintain privacy, members can choose what information they wish to give out, to further ensure their individual privacy.

The system is truly unique. Not only does the user have total control but they do not need to worry about misdirecting their mail, as they choose their own destination through the system. The system will then forward the mail for them without the possibility of misspelled addresses, nor over charge for the service.

Private Postal Services truly provide genuine services that are secure and guaranteed. The services are quite unique for the people of the private sector.

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Press Contact: Steven Morey
Company Name: PRIVATE POSTAL SERVICES
Email: email protected from spam bots
Phone: +64 27 2463101
Website: http://www.private-services.com

Thawte Woos Partners for its Global Partner Program

 

Thawte, Inc. Wins Another 15 New Partners for its Global Partner Program

Trusted services and innovative products have won Thawte, Inc., one of the most established Certification Authorities worldwide, another 15 new partners that will offer Thawte products and services to their customers. DomainBank, Domain.com, MyDomain and at least 11 other domain registrars and hosting companies have or will soon begin offering thawte digital certificates and trusted services to a customer base that has been estimated to number into the hundreds of thousands.

(PRWEB) June 26, 2006 -- Trusted services and innovative products have won Thawte, Inc., one of the most established Certification Authorities worldwide, another 15 new partners that will offer Thawte products and services to their customers.

DomainBank, Domain.com, MyDomain and at least 11 other domain registrars and hosting companies have or will soon begin offering Thawte digital certificates and trusted services to a customer base that has been estimated to number into the hundreds of thousands.

"It's phenomenal to have this many registrars and hosting companies switching to our brand," said an elated Ilse Baxter, Thawte's Director of Business Strategy, Sales and Marketing.

"It's an acknowledgment of the effort of our Sales and Marketing teams who have worked diligently to deliver solutions that serve these partners' needs. In the past few months our teams have concluded deals that have resulted in many leading global brands signing deals with us."

Over the past decade Thawte has successfully signed up over 17,000 companies to its Partner Program, making this program the largest of its kind in the world. Just a week ago the CA signed WoTrust, China's leading information security service provider.

To date, Thawte has sold over 620,000 SSL and Code Signing Certificates, issued a million Personal E-mail Certificates and enabled more than 3,000 enterprises through its SPKI Program.

"These deals are helping us realise our vision, which is to enable a global trusted digital environment that will benefit everyone.

"Through enabling the many hundreds of thousands of new customers that these deals represent, we are helping many thousands of companies win the trust and confidence of their customers and users.

"We do this by providing stringent verification and authentication process, arguably the best the industry has to offer, innovative and cost effective solution-based services, and outstanding global support," added Baxter.

Thawte's Partner Program also promises uncomplicated customer enrollment and renewal processes, flexible payment options (prepay or pay-as-you-go) and bulk-purchase options to leverage greater discounts.

In addition to DomainBank, Domain and MyDomain, other new partners joining the over 17,000-long list of companies selling Thawte products are: 000Domains, AllDomains, NameZero, RegisterNames, SignatureDomains, NamesDirect, AddressCreation, Enameco, DotRegistrar, and ZoneEdit.

About Thawte
Thawte, Inc., the Certification Authority chosen by hundreds of thousands, has been innovating and delivering trusted services for more than a decade. We enable businesses and individuals to communicate and transact securely by verifying and authenticating their identities, thus allowing them to gain the trust and confidence of millions of users. Our digital certificates are used globally to secure servers, encrypt files and communication, and validate the authenticity of applications and digital code. Through our dedication to maintaining your security we are helping to build a trusted digital future for everyone. For more information about Thawte, its products and trusted services, please visit www.thawte.com

About DomainBank
Vancouver, Washington-based DomainBank is an ICANN-accredited domain name registrar and hosting company. With approximately 80,000 active customers and over 200,000 domains under management, DomainBank is one of the fastest growing Internet solutions companies today. DomainBank provides affordable, fast and reliable management for domains, including over 30 different top-level, country-specific, third-level and special domains like .aero, .museum, .coop, .travel and .jobs. DomainBank also offers other services like e-mail, premium shared hosting, custom website design services, and security certificates. www.domainbank.com

About Domain.com
Founded in 2001, Domain.com is one of the world's leading domain registrars and web host providers. Hundreds of thousands of customers around the world trust Domain.com for their registration and hosting needs. Domain.com offers many products and services in a single, convenient online location. Easy-to-use management tools allow customers to maintain their domains, manage multiple e-mail accounts, forward site traffic, optimize search engine submissions and host multiple websites--all at an affordable cost. Domain.com is dedicated to providing the best-in-the-world products and services at a cost that real people can afford. Domain.com customers manage their Web presence in real-time, any time, from any place they have access to the Web, giving them the control and flexibility they need. Its mission is to make it easy for customers to expand their ideas and dreams of Internet businesses and leverage the Net's potential for business success. www.domain.com

About MyDomian
With over 400,000 domains under management, MyDomain is one of the Internet’s leading domain registrars and hosting companies. ICANN-accredited since 1998, MyDomain is a leading domain registration service, provider of self-service domain management tools and a premium shared hosting company.     MyDomain offers customers the ability to register and manage domains from a single convenient location on the Web. Proprietary tools make it easy for customers, especially small businesses, to maintain their e-mail addresses, domain redirection, and other features of their Web assets. MyDomain also offers high-reliability web hosting, digital security certificates, and professional website development. www.mydomain.com

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Press Contact: Cheridan Inglis
Company Name: THAWTE CONSULTING (PTY) LTD
Email: email protected from spam bots
Phone: +27219378976
Website: www.thawte.com

Cost-Per-Action Web Ad Results Could Validate CPA Industry

 

Google Tests ‘Cost-Per-Action’ Web Ads; Results Could Validate CPA Industry

Cost-Per-Action model lessens click fraud, makes sense to Google, the most-used search engine in the world.

Mission Viejo, CA (PRWEB) June 26, 2006 -- The owners of www.AmericanLifeDirect.com, www.LibertyDirect.com and www.SpectrumDirect.com websites are happy to see that the number one search engine on the internet, Google, has finally decided to explore Cost-Per-Action (CPA) advertising. “We’ve been utilizing the CPA model since 1999” said Spectrum Direct CEO, Christopher Snyder. “It’s worked for us – we are the largest seller of E-Commerce Life Insurance, and have been utilizing CPA for over half of our transactions, so it’s great to see Google come around to what we’ve been proving for years!”

Prior to this test, Google’s ads have only been run on a Pay-Per-Click model, which has recently been cited for allowing click fraud, where the clicks the advertiser pays for often don’t amount to any traceable action. Click fraud is difficult to track and impossible to prevent. The beauty of a Cost-Per-Action model is that both the advertiser and the merchant who owns the offer can see the results of an advertisement and determine its profitability. Affiliate programs rely on mutual profits for both the affiliate-publisher and the merchant-advertiser who are partners in the CPA process. The advertiser pays the publisher to run their ad only when an action (the ‘A’ in CPA) happens.

David Jackson, who writes an investment blog called SeekingAlpha posted a copy of an email he received from Google about their cost-per-action test. Anytime Google tries something new it is newsworthy, but many observers attribute Google’s testing the CPA model as a response to click fraud. In theory cost-per-action advertising is not at risk of click fraud. A Google spokesman confirmed via e-mail that the company is conducting the test. The CPA model appeals to a different type of advertiser than the cost-per-click model, offering both could increase Google’s profitability at a time when their shares need it – they’ve fallen 3.1% so far this year.

The CPA market has long been populated by affiliate networks who match up merchant-advertisers with affiliate-publishers, often times with a network acting as an intermediary. The CPA model really appeals to merchants who want every advertising dime to count. Snyder, CEO of www.AmericanLifeDirect.com is happy to have Google join the CPA party. “If Google accepts Cost-Per-Action advertising, can MSN and Yahoo be far behind?”

For additional information on Spectrum Direct or the American Life Direct Affiliate program, please contact Shawn Schaefer or visit www.AmericanLifeDirect.com.

About Spectrum Direct and American Life Direct:
Spectrum Direct is a life insurance sales and marketing organization, licensed in all 50 states, whose products are entirely internet-based and designed to enable the purchase and management of policies online.

Contacts:
Shawn Schaefer, Marketing Manager
949-600-7904
sschaefer @ spectrumdirect.com

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Press Contact: Debra Rabin
Company Name: SPECTRUM DIRECT
Email: email protected from spam bots
Phone: 949-600-7912
Website: www.AmericanLifeDirect.com

Good And Bad Reasons To Buy And Sell Domain Names

 

Reasons To Buy And Sell Domain Names And How To Get Started

SearchDomainsForSale.com, a domain portfolio and services company has published an exhaustive "Why buy domains" list of reasons to invest in domain names. They also offer thousands of keyword related domains for sale and free consulting services to help get domain entrepreneurs started in business.

(PRWEB) June 22, 2006 -- Rob Sequin, owner of http://SearchDomainsForSale.com published this list after many years of buying and selling domains. "The domain sales market has exploded this year so we wanted to capture and share the many reasons that investors and entrepreneurs are actively buying and selling domains in this unique marketplace.

Why Buy Domains:

Advertising Revenue: If you will be providing content on your site, you would be considered a publisher. Publishers make money by selling name brand products and services that are related to the site's content. Commission Junction offers thousands of advertisers that want to offer products and services on your site.

Brand: Develop your new domain name to feature your brand name products or services. All domain names are unique but there are only so many good ones relevant to your interests.

Competition: Buy related domain names so your competition can't use them for their benefit and/or against you. What if they bought the domain names that you are thinking about buying? You may NEVER have the opportunity to own them ever again. And now the domains that you once liked are now being used to against you. Don't look back someday and regret not buying the domain names you want.

Content: Use your new domain name for a blog, hobby site, specialty ecommerce site, community information, photo sharing, friends and family networking and more.

Cost Effective: Your cost is primarily the purchase price of the domain name. Annual renewal fees are less than $10 per year.

Credibility: Show your visitors that you are serious about your content. Build sites or park pages on good domain names and be proud of the domain names you own. If you are opening an online business, start with a good domain name. Show your visitors/customers that you are serious about your online venture and, in a few years, the domain will probably appreciate in value even if your business does not take off.

Direct Navigation: This occurs when an end user types YourDomainName.extension into their browser directly without even searching to find your site. Many of our keyword-specific domains are enjoy Direct Navigation.

Email: Use your new domain name to host email addresses. Create and use email addresses like email protected from spam botsension or email protected from spam botsension. You will never have to change your email address again because your email provider/ISP changed.

Ecommerce: Build a storefront and sell your home made salsa or arts and crafts. Point your domain name to your eBay® seller's page and then give it out to potential customers. A domain name is much easier to put on a business card or advertisement in a newspaper or magazine than a crazy eBay® seller's list or storefront.

Express Yourself: What do you have to say? Build a political blog site, review the latest electronic gadgets or offer gardening tips. Tell the people what's good and bad in the world.

..and that's just to the letter E. Visit http://searchdomainsforsale.com/why-buy-domain-names.htm

If you would like to get started investing in domains, visit http://searchdomainsforsale.com to read more and review their domain portfolio sorted into twenty one categories and thirty domain keyword portfolios for sale.

SearchDomainsForSale.com also offers a domain buyer broker service should you find a domain you like from a different owner.

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Press Contact: Rob Sequin
Company Name: SearchDomainsForSale.com
Email: email protected from spam bots
Phone: 508 744 6790
Website: http://SearchDomainsForSale.com

Intranet and Extranet Security Without Passwords Starts At $3495

 

LockLizard Drags Web, Intranet and Extranet Security from the Dark Ages to the 21st Century; At Last There is a Way to Ditch Passwords for Real Security

It is finally time to ditch useless password mechanisms that do not effectively protect web sites, portals and pages. LockLizard Protector provides real cryptographic security without the requirement of passwords and their exposure. Prevent misuse of web based content with copy, print and expiry controls.

Ayr, Scotland (PRWEB) June 20, 2006 -- LockLizard Protector has launched to show users that it is finally time to ditch the useless password mechanisms that have been “protecting” web site portals, intranets and extranets for the last 20 years. Whilst no one is under any illusion that passwords can be simply shared with others and only provide protection against casual observers, password protection has been in force in most companies as the de-facto standard. Yet what security does it actually provide?

The answer is a false sense of security. How do you know if a password you have given a user has not been given to others (either knowingly or unintentionally)? If the password has not been compromised, how do you know the content itself has not been copied and saved to a new location? The answer is simply, that you don’t. Whilst some systems track the IP address of the logged in user, users often log on with dynamically allocated IP addresses or sit behind a corporate firewall that only divulges the IP address of the firewall itself. So it is hardly making the best of a bad situation to begin with.

Assuming you could solve the disclosing of passwords and the control of content, password are one huge management overhead as the number one request for helpdesk support is due to lost passwords. Not to mention, keeping track to begin with of all users and their passwords.

However, there is now a simple answer to intranet, extranet and web portal protection with the launch of LockLizard Protector. Web administrators can now move into the 21st century with a system that not only does not rely on passwords for its protection but that also controls what authorized users can do with the content they have been allowed to view and for how long.

Complete granular control over individual pages, images, flash, etc. (rather than full access to a specific area of a site as in password protection) is controlled by the web administrator. There is no need to have separate web areas for different groups of users as content can be protected for different users and groups of users no matter where it is stored. Who views content, when it expires (if ever), and if it can be printed (and if so, for how many copies) is completely under the administrators control.

Protector completely supercedes weak password mechanisms by implementing US Government strength encryption and PKI based authentication. There are no passwords to enter, forget, manage, or pass onto others. And whilst LockLizard Protector is based on PKI, publishers are not involved with issuing PKI keys or services, or any of the outrageously complex setup and costs associated with PKI implementation.

Protector encrypts files locally on the web administrators computer. They are never accessible by LockLizard. Users and access to content is managed with a simple to use web-based administration system.

Protector controls the use of a wide range of file types – HTML, HTM, JPG, GIF, TIF, PNG, TXT, CSV, SWF (Flash). It even has built-in PDF to HTML and DOC to HTML converters so that you can protect your existing PDF and Word documents too.

LockLizard Protector entry level pricing is just $3495 for a subscription license, with perpetual and own server licenses available. More information can be found at http://www.locklizard.com/html_security.htm

About LockLizard
LockLizard produces high quality, US government strength content encryption products with digital rights management controls that protect your intellectual property from unauthorized use and misuse. http://www.locklizard.com

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Press Contact: Alice Pierce
Company Name: LOCKLIZARD
Email: email protected from spam bots
Phone: 0870 766 9379
Website: http://www.locklizard.com

Address Postal Mail With An E-mail Address

 Snail Mail's Revenge: New Postal System Allows Physical Mail to Be Addressed to an E-mail Address

Los Angeles, CA June 2, 2006 -- Details of a new postal mail system have been disclosed today, revealing a service in which so-called "snail mail" -- regular postal mail -- can be sent without any physical mailing address. Under the new system, instead of using a traditional physical mailing address (name, street, city, state, zip), a sender simply applies an e-mail address (e-mail protected from spam bots) to an envelope, affixes the correct postage, and deposits the envelope with a postal carrier. Thereafter, the postal carrier hands of the envelope to a third-party service provider, which provider in turn finishes processing the envelope.

Multiple delivery scenarios are possible. In one embodiment, the intended recipient is contacted by e-mail and asked for a delivery preference. In another embodiment, the envelope is simply delivered to the registered owner of the domain name used in the e-mail address; the domain name owner then forwards the envelope to its final destination, if necessary.

Postage required for use of the new service is expected to cost three times the regular first-class mailing rate for an envelope, or two times the regular rate for a postcard.

The new service, dubbed "ShelMail," has not yet been approved by the United States Postal Service, although the creators are seeking approval for launch of the system in the United States before pursuing launch in other countries.

The new postal mail service was created by Inventerprise LLC, an award-winning product development company based in Los Angeles, California, in collaboration with Innovisioneering, a product development firm based in Memphis, Tennessee.

A company representative expressed some hopes for the future of the service today, saying, "We expect ShelMail to simplify people's lives by eliminating the need for maintaining a physical address book. Just keep up with someone's e-mail address, and you are good to go."

If approved by the United States Postal Service, a pilot program for ShelMail could be launched as early as 2008.

http://inventerprise.livejournal.com/

Company Links Affiliate Marketing and Paid Search Campaigns

DirectTrack Affiliate Platform First to Integrate with Bid Management Tool; Combines with KeywordMax to Create Powerful Link Between Affiliate Marketing and Paid Search Campaigns

 

MINNEAPOLIS--(BUSINESS WIRE)--June 19, 2006--Direct Response Technologies, a leading provider of affiliate technology and e-marketing solutions and business unit of Digital River, Inc. (NASDAQ:DRIV), today introduced the DirectTrack Bid Management service. The new Web-based service, which is designed to help affiliates increase their paid search sales, offers integrated online tools that manage bids for paid search campaigns and track ROI. The service integrates Direct Response Technologies' DirectTrack affiliate management platform with its KeywordMax paid search bid management tool. This is the first service offering in the affiliate market to combine an affiliate platform with a paid search tool.

 

"The marriage between DirectTrack and KeywordMax will empower affiliates to make better and smarter market offers on paid search engines," said Jason Wolfe, Direct Response's president. "We are excited to see the results from integrating what we believe are some of the most powerful marketing mechanisms used on the Internet - affiliate marketing and paid search."

 

By taking advantage of the DirectTrack Bid Management service, DirectTrack clients will gain access to advanced features that can help them more effectively track and measure ROI. These features include:

 

-- The ability to view commission data and pay-per-click cost data in one place by keyword;

 

-- At-a-glance reports that provide fraud analysis as well as ROI data from keywords and engines; and

 

-- Time-saving, automatic pay-per-click bidding for managing ranks and budgets, and bidding on cost-per-action goals.

 

Today, the DirectTrack platform powers more than 150 affiliate networks and 500 merchants, carrying nearly 40,000 offers to more than 200,000 affiliates around the world. DirectTrack's platform supports the sale of physical and digital goods across a wide variety of affiliate models, including sales, clicks, leads and impressions.

 

KeywordMax bid management tools are used by search engine advertisers to automate bidding and track the performance of paid and free listings. The tools have been used by thousands of online merchants and search engine management agencies to manage paid and organic search campaigns.

 

About Direct Response Technologies
Direct Response Technologies, a business unit of Digital River, offers Web-based direct marketing services and an affiliate management platform that enable online merchants to track, manage and report on their affiliate relationships, partnerships, and keyword buys with search engines. Direct Response Technologies is located in Pittsburgh, PA.

 

About Digital River, Inc.
Digital River, Inc., a global leader in e-commerce outsourcing, builds and manages online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company's comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.

 

Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; and Tokyo, Japan. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.

 

Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.

 

Contacts
Digital River, Inc., Minneapolis
Media Contact:
Gerri Dyrek, 952-253-8396
publicrelations@digitalriver.com
or
Investor Relations Contact:
Bob Kleiber, 952-540-3024
bkleiber@digitalriver.comAt A Glance
Digital River, Inc.
Source: via Business Wire
Updated  05/09/2006  by company 
Headquarters: Eden Prairie, Minnesota
Website: http://www.digitalriver.com
CEO: Joel Ronning
Employees: 1000
Ticker: DRIV  (NASDAQ) 
Revenues: $220,408,000 (2005)
Net Income: $54,343,000 (2005)

Mobile Search Advertising

The Emergence of Mobile Search And Its Impact on Advertising

 

by Eric McCabe, Wednesday, June 14, 2006
SEARCH IS MOVING FROM THE desktop to mobile devices. Thanks to the search training we've all received from online veterans like Google, Yahoo, Amazon and eBay, search on mobile devices promises to be an extremely efficient sales and marketing channel. The opportunity for search pioneers, savvy advertisers and mobile operators to offer valuable services and products to the world's two billion mobile device users cannot be underestimated.

 

For today's consumers, mobile devices are more than cell phones or PDAs. Like clothes, hairstyles, and cars, they define the user's identity. Listen to the range of ringtones people choose to alert them to the identity of a caller, and you will see the essential role these devices play in daily life. It's natural that search, an application that helps me find "just what I was looking for," will be the next big thing to happen in the world of mobile devices.

 

Of course mobile search is different from Internet search. Where Internet users seek information from infinite categories and will accept hundreds of results to any query, mobile subscribers look for a limited number of high-quality results that are specific to goods and services they want right now. Mobile subscribers are increasingly turning to cell phones for information of all kinds: weather, directions, movie times and tickets, restaurant listings, music downloads, mobile games and ringtones.

 

Some doubt that mobile search will catch on and generate meaningful revenues for advertisers. However, recent carrier deployments of mobile search are proving the value of the application as a way to spur sales by connecting their subscribers with information they want, ultimately improving the subscribers' experience with the carrier interface.

 

Take one North American carrier's recent experiences with mobile search:

 

- Four months after deploying a WAP-based mobile search solution on its top 20 handsets, the carrier was running more than half a million searches a month through its mobile content catalog, including content from its own portal and 10 content providers.

 

- The carrier has seen a 46 percent increase in unique users and a 181 percent increase in revenue by moving the search box to the main page.

 

- The carrier realized an average increase of > $1.10 per month in revenue per user.

 

- The average purchase is $2.55 and is increasing,

 

- Sixty percent of queries are unique--the classic long-tail behavior that has fueled Google's growth.

 

If content is available, users will buy. More than 11 percent of searches end in a sale, a number that grows each week

 

Query lengths averaged eight characters, as opposed to over 14 characters for the typical Google Internet search.

 

Subscribers aren't deterred by the keypad--the longest query entered was over 45 characters!

 

Bringing search to mobile devices extends the power of the Internet to the moment of a subscriber's need. With mobile search, users can search for a ringtone and receive information on ringtones and related goods--album cover wallpaper, pictures of the artist, true-tone ringtones, even full songs. A search for pizza by zip code will present the subscriber with the names of pizza restaurants--and the opportunity to click directly through to a Web site or a direct-connect telephone number to place an order.

 

Most advertising is viewed as intrusive. Search advertising, however, presents relevant offers, unlike traditional push advertising. Advertisers benefit from the ability to promote their goods and services to mobile users in several ways:

 

Reach a wide audience of qualified prospects--local businesses can leverage the reach of mobile search to tap into an increasingly active consumer base.

 

Target the most desired consumers--advertisers can target consumers by geography and handset type.

 

Contact/speak directly with the customer at the time of decision--pay-per-click and pay-per-call delivers highly qualified leads, when user intent or need is highest.

 

Convert potential customers into buyers--pay-per-call advertisers can drive consumers directly to sales and service professionals, who can answer questions, overcome objections, and provide additional insight to consumers.

 

Measurable ROI--Advertisers can view real-time performance data that will help them identify caller and browser patterns and time of day volume, and allow them to optimize their ads to maximize ROI.

 

As appealing, relevant mobile content becomes more available, users will vote with their keypads. Smart advertisers will keep this in mind as they plan buys. Raised with computers and the Internet, mobile device users are accustomed to receiving content encapsulated in marketing messages. Search engines have paved the way for this acceptance by displaying keyword ads alongside search results. Mobile search represents the "last mile" for advertisers seeking to reach consumers at the point of decision.

 

Eric McCabe is vice president of marketing for JumpTap, a provider of white-label mobile search solutions.

 

See what others are saying on the Search Insider BLOG.

 

Search Insider for Wednesday, June 14, 2006: http://publications.mediapost.com/

 

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Email Marketing Solution for Effective Customer Communications

 

Aprosite Inc. Announces the Launch of Email Fusion, the Email Marketing Solution for Effective Customer Communications

Feature-rich, Email Fusion allows companies and organizations an affordable email communications tool that can build sales and stronger relationships with your customers and prospects.

Hauppauge, NY (PRWEB) June 14, 2006 -- Aprosite Inc., a leader in Ecommerce marketing, as demonstrated by its own successes in a host of Ecommerce businesses, announces the introduction of Email Fusion. Packed with features, Email Fusion is a powerful communications tool that allows even entry-level users the ability to compose and send customized emails from any computer, at anytime and from anywhere there is an Internet connection.

Email marketing has become an essential tool for businesses of any size today to keep, grow and target customers and prospects alike. The ability to utilize the same tools that larger organizations employ to sell smarter and keep in touch with customers is now available to companies of any size and budget. Email Fusion includes hundreds of pre-written newsletters adding relevant content to email communications, which target the recipients’ interests. Users will find that creating, sending and tracking their email communications has never been easier.

The ability to segment target lists, schedule messages, personalize emails, and utilize ready-made templates are just a few of the powerful features users can enjoy with Email Fusion. The web-based application means there is no software to install, and with easy navigation, users can start a marketing communications campaign in a short amount of time.

Managing campaigns is just as simple with the ability to view delivery, bounces, and open statistics from the control console. It even offers the ability to export data to use with favorite applications. Contacts have the complete ability to opt-out, giving Email Fusion CAN-SPAM compliance. “With a host of features found in more expensive packages and a free 30-day trial period, users will find Email Fusion to be a must-have partner in the quest to keep, build, and attract customers,” said Patrick Norton, President of Professional Equipment, Inc.

To learn more and subscribe to a free 30-day trial, with no credit card needed, interested organizations can go to www.EmailFusion.net. With no obligation, the free trial period introduces users to the many feature-rich capabilities and benefits that targeted email communications can provide. “Companies today are looking to improve ongoing relationships between themselves and their customers, subscribers, and members while also seeking out new business”, said Michele Gray, Chief Operating Officer at Professional Equipment. “While numerous solutions exist, we feel confident that Email Fusion will prove to be a marketer’s key to improved communications,” she added.

About Aprosite Inc.:
Aprosite Inc. is a leading B2B web design and business solutions provider. Aprosite Inc. services include Search Engine Optimization, Pay-Per-Click Development and Campaign Management, and Ecommerce. Aprosite's goal is to bring to life our clients' business needs and ideas by means of outstanding quality design and user-friendly, highly functional programming solutions. For more information please visit www.Aprosite.com.

About Professional Equipment:
Professional Equipment is a leading source of specialized tools, codebooks, standards, videos, software, and training materials for construction professionals, architects, engineers, electricians, inspectors, and building facility managers. Sales channels include various widely distributed catalogs and well-ranked web sites. The development of sales tools for E-marketing has been at the forefront of continued growth for internal operations, which has translated into offerings for small businesses. For more information visit www.ProfessionalEquipment.com, www.EmailFusion.net, and www.ConstructionBook.com.

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Press Contact: David Montalvo
Company Name: PROFESSIONAL EQUIPMENT
Email: email protected from spam bots
Phone: 631-846-2054
Website: http://www.emailfusion.net

Domain Registrar Gets Bigger

 

Domain Registrar, 4DOMAINS, INC., Completes The Integration of 4 Acquisitions

Leading domain registrar and web hosting company consolidates 4 acquisitions.

Palm Desert, CA (PRWEB) June 14, 2006 -- 4Domains, Inc. announced today that they have completed the backend integration of their four hosting acquisitions of last year. The primary brands that were merged consisted of: www.4Domains.com, www.4Hosting.com, www.Defined.net, and www.Bluehill.com. The primary integration components were: billing, servers, networks, control panels, and consolidating the domain names into the company’s domain registrar. The Company is in the process of completing the website synthesis of the respective domains and expects that to be concluded within weeks.    

“We are very pleased about completing the highly successful year long integration project because this gives us a platform to better serve our current customers and more quickly scale the organization” said Chuck Steinberger, CEO of 4Domains, Inc., a wholly owned subsidiary of SEInc. “We now can devote more of our energies to: developing new products, enhancing our services, marketing initiatives, sales and business development opportunities.”

“This milestone closes a chapter in our technology infrastructure initiative and allows us to allocate more of our development staff to build software products and tools that enhance our overall customer’s user experience” said John Palmer, CTO of 4Domains, Inc. “We are working on some exciting projects at the moment that have the potential to change the landscape of the industry.”

About 4Domains, Inc.
4Domains.com is an ICANN Accredited Domain Registrar. 4Domains.com is one of the largest profitable accredited registrars and web hosting businesses in the world. Along with its other brand of www.Bluehill.com they have been in operation since 1995. Both 4Domains.com and Bluehill.com are owned by 4Domains, Inc. 4Domains, Inc's mission is to provide a customized environment primarily to the home office and small to medium size business market by offering the opportunity to create a professional online presence through the use of tools, products, and services in an area where technical resources and disciplines are limited. 4Domains.com's product offerings include: domain name registration, bulk domain name registrations, domain transfers, domain renewals, drop names, domain auctions, web hosting, virtual private servers, VPS, reseller plans, virtual dedicated servers, dedicated servers, dedicated clusters, web design, web templates, and a free domain name with each new shared hosting package. For more information visit: www.4Domains.com.

About SEInc
SEInc is an investment holding company that is actively engaged in acquiring assets of internet properties. SEInc management team has many years of large and small acquisitions and post integration expertise with the objective of maximizing shareholder value. SEInc management has been involved in raising millions from VC’s along with other equity and debt financial strategies. SEInc will continue a course of organic and inorganic growth in the web hosting and domain name industries as well as other strategic internet property acquisitions.

Safe Harbor Statement
Any statement made in this news release (other than those of historical fact) about an action, event or development, are forward looking statements. Forward looking statements involve known and unknown risks and uncertainties, which may cause the Company’s actual results in future periods to be materially different from any future performance that may be suggested in this release. Such factors may include risk factors including but not limited to: the ability to raise necessary capital to fund future acquisitions, adequate liquidity to manage operations and debt obligations, successful integration of acquisitions, the introduction of successful new products and services, pricing and competition, reliance upon lenders, contractors and vendors, fluctuations in customer demand and commitments, and or other risk factors outside the control of the companies management team.


Press Contact: Chuck Steinberger
Company Name: 4DOMAINS, INC.
Email: email protected from spam bots
Phone: 949-842-1977
Website: www.4Domains.com

Ad Technology Jams Usable Text Into Compact Creatives

 

snap2eyes To Offer CPC-Optimized Textpandable Ad Template For Free; Fully Customizable Ad Template Redefines Text Ad

The versatile, cost-free, and easy to use Textpandable™ ad template empowers any business or non-profit organization to create text-filled Internet ads that feature aesthetic simplicity, eye-catching animation, and functional sophistication. Users simply enter their ad copy (including up to 5,000 words of expandable text) and specify their design and color preferences from among scores of options displayed in the intuitively organized user interface containing both the customizable ad properties and the user-friendly, integrated help that explains each option. Because Textpandable ads can hold much more information than conventional text-based ads, they also lead to smarter click decisions by the Internet user, and thereby decrease frustration and wasted time for the Internet user as well as squandered CPC expenses for the advertiser.

New York, NY (PRWEB) June 9, 2006 – Online advertising company snap2eyes LLC (www.snap2eyes.com) announces the launch of its Textpandable™ ad template, an information and feature-rich, customizable, rich media ad template (see: www.textpandable.com).

The versatile, cost-free, and easy to use ad template empowers any business or non-profit organization to create text-filled Internet ads that feature aesthetic simplicity, eye-catching animation, and functional sophistication. To create an online ad based on the Textpandable ad template, advertisers require no knowledge of any rich media authoring tools, HTML coding, or other programming languages, and need not create any graphics or other visual resources. Users simply enter their ad copy and specify their design and color preferences from among the many options displayed in the intuitively organized user interface containing both the customizable ad properties and the user-friendly, integrated help that explains each option.

The Textpandable ad template is available in several standard IAB ad unit sizes and shapes, including 250x250 IMU squares, 160x600 IMU skyscrapers, and 300x600 IMU half page ads. Advertisers can also choose a non-standard size by selecting “Custom IMU.” For any size chosen, advertisers can select the color of up to 45 different graphical components of the Textpandable ad template, including the color of various lines, buttons, backgrounds, and sections. Users can also tailor nearly 60 non-color settings, such as font style, background patterns, text alignment, and total expanding text areas. The Textpandable thus offers advertisers a virtually endless array of creative possibilities with which to differentiate their brand or message, while still maintaining a clean and elegant overall ad look. More advanced users also have the ability to enter HTML and thereby further increase their creative choices.

Ads based on the Textpandable ad template are inherently interactive because they offer a mini-browsing experience within each ad. Internet users viewing the ad can actively decide when and what additional information will be displayed in the ad space, rather than passively waiting for the information to be presented by the ad itself.

Despite its graceful and spacious appearance, the Textpandable ad template can contain up to about 5,000 words of expandable ad copy. This unique and powerful feature makes it possible to embed -- in a single online ad -- a wide variety of information-packed content by or about the advertiser, including full company press releases; sample editorial content; press coverage about the advertiser, its offerings, or any related topics; political campaign platforms; relevant industry reports or articles; in-depth product or service information; or any other detailed text. The ability to incorporate lengthier bodies of expandable text is especially useful for news and information sites, ezines, blogs, and other content sites that want to tempt Internet users with a longer and more enticing sample of their editorial content.

Because the Textpandable can hold much more information than conventional text-based ads, the ad template leads to smarter click decisions by Internet users and thereby better optimizes the CPC (cost per click) pricing model for advertisers. Such a CPC-optimized ad decreases frustration and wasted time for the Internet user and lowers CPC campaign expenses for the advertiser. By contrast, ads that offer insufficient information often waste the time of the Internet user who must click on the ad to get redirected to a campaign page or web site, only to discover that the ad promotes nothing of interest to the Internet user, while needlessly increasing the advertiser’s CPC costs.

Within the space limitations of the ad unit selected, the advertiser can decide how much ad copy will appear initially (without any text expansion by the Internet user). Some advertisers may prefer to display as much as possible to ensure that certain information is communicated even if the Internet user chooses not to expand any portion of the ad. Other advertisers may prefer to keep most of the ad text initially hidden, in order to create an even cleaner, minimalist look, or to prompt curious Internet users to interact with the Textpandable for the additional information embedded within the ad. By revealing ad text only when the Internet user selects it, online advertisers can also more effectively incorporate humor and surprises that unfold in stages.

The lightweight size of the Textpandable (under 40KB) makes the ad template IAB compliant and widely deployable. Thus, the multi-purpose Textpandable can be placed anywhere, from the most basic website in need of some visual variation, to the largest ad network or portal, where brand competition and differentiation present a constant challenge.

The Textpandable is powered by the snap2eyes Rich Media Ad Factory™ (or RMAF™) Platform – a proprietary technology that creates affordable rich media ads out of customizable templates. The RMAF Platform enables advertisers to choose from a range of sophisticated online ad templates and then tailor the eye-catching animation by combining it with their ad campaign content. Once an ad template such as the Textpandable has been tailored and finalized, the user receives it in the Macromedia® Flash® File Format (SWF), along with a deployment guide.

“Because we plan to offer many more online ad templates that are customized with the RMAF, we wanted to offer the Textpandable free of charge, so that new users would always have a risk-free way to familiarize themselves with the technology,” noted Gil Lahav, Co-Founder and CEO of snap2eyes.

The Textpandable ad template is showcased on www.textpandable.com, where a simulated Textpandable ad and the corresponding user interface are displayed. The textpandable.com site requires no registration and immediately enables anyone to experiment with each customization option to see how it affects the sample Textpandable displayed nearby. Registered RMAF users will soon be able to create, customize, and receive deployable Textpandables for free, when the RMAF Platform is launched later this month.

About snap2eyes LLC:

Founded in June 2005, snap2eyes LLC is headquartered in New York City and develops proprietary, rich media technologies that lower costs for online advertisers and increase revenues for web publishers. The company offers affordable internet marketing solutions that optimize the process and results of online advertising.

The technology and business methods underlying the RMAF Platform are patent pending. snap2eyes, Rich Media Ad Factory, RMAF, and Textpandable are trademarks of snap2eyes LLC. All other companies or products listed herein are trademarks or registered trademarks of their respective owners.

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Press Contact: Gil Lahav
Company Name: snap2eyes LLC
Phone: 646-416-6276
Website: www.snap2eyes.com

Democratic Search Engine to Challenge Pay Per Click and Internet Sponsorship

 

Homepage4.com Launches Democratic Search Engine to Challenge Pay Per Click and Internet Sponsorship

(PRWEB) June 9, 2006 -- An oxford (UK) based company has launched a democratic search engine which is set to provide opportunities for new, small and independent businesses and provide more choice for consumers. The website uses web 2 technology to eliminate the need for a list, giving every listed business an equal chance of being seen.

Trading on the internet is currently undemocratic and uncompetitive

When consumers search for anything, say music on a search engine, one lucky (or rich) company will be listed as #1 and some poor chap will be # 1,000,000. The businesses listed 1-5 will get all the sales, and those listed 6 – 1,000,000 will get little or nothing. The reasons for such listing may be as mundane as alphabets – Aa and you are top and get sales, Zz and you are bottom and get nothing. Usually, it comes down to who has paid the most.

More absurdly, a business selling knickers can buy top spot in the music category. Those searching for music will be directed to the knickers website – in effect, the consumers are paying because of the time they waste.

Homepage4.com solution

Homepage4.com has in effect crossed GOOGLE with the Million Dollar Homepage and then gone further. When businesses submit their ad to homepage4.com, they can use text, audio, video or all three on the same page. So if a business is currently advertising on radio, TV or in a newspaper in one locality or country, submitting an ad to homepage4.com will provide 24h a day 7 days a week advertisement worldwide.

Submitting an ad to homepage4.com is similar to submitting your website to any search engine but audio or a video can be used to actually show potential customers the products and services. An unlimited number of audio / video files can be uploaded per ad (max 10MB per file). So if a business is advertising a music album, video, movie, film, car, cosmetic, pet food, browse the AD CATEGORIES on homepage4.com to find one that is suitable. Customers can rate, review and recommend the products / services. Furthermore, the advertiser can reply to all reviews / comments and see the number of page impressions and clicks for their ad.

Homepage4 uses technology which is still being tested by the likes of GOOGLE and Microsoft – enter the word ‘homepage4’ in the search field to see technology similar to that in Google suggest.

Why advertising does (not) work

When adverts appear on a TV show, most people switch channels or put the kettle on and are not engaged with the ad. In fact, most of us regard advertising (on TV, e-mail, phone calls, snail mail) as unwanted intrusion into our lives. The most an advertiser can hope for is brand recognition and they use gimmicks ant TV stars.

However, if one wanted to buy say a fragrance from ones partner and it is listed on homepage4.com – you intentionally click to watch the advert. The advertiser has your full attention and what you want is information, not gimmicks. What is the evidence that the product does what it says on the bottle? How was it made – environmental impact? Were the workers paid a decent wage? You will be asking these questions 2 clicks from a sale and 2 clicks from watching a competing advert. Real choice for consumers and real competition for businesses. Now advertising can really work for both businesses and consumers.

Homepage4.com encourages businesses to submit their ads. The service is currently free, and the most they will lose is about 5 minutes of their time.

How much will it cost?

Uploading an ad to homepage4.com is currently free of charge. Once homepage4.com is providing a service to businesses and consumers, a text ad will cost about 10p (about 17 cents) max per day, even if a million people click on the ad. Audio and video ads will cost a bit more.

If you do nothing else, go to www.homepage4.com, enter ‘HOMEPAGE4’ in the search box and use the suggestions of the search tool to select ‘Homepage4.com Uploading video files.’ Click on the ad with the picture of the video camera. Then click on play video to watch my beautiful fiancée and my son taking his first steps!

Welcome to the future

Welcome to web2. Welcome to the age of advertisement on demand. Welcome to homepage4.com.

www.homepage4.com. is a new company that was started in Jan 2006 by myself (Dr Paul Ayuk BSc (Hons), MB.BS (Hons), MRCOG, PhD) and my Fiancée Angela after I decided to take time off a career as a hospital doctor and lecturer in Obstetrics and Gynaecology at Oxford University to spend time at home with my young son (now 21 months old).

Contact:
Dr Paul Ayuk
www.homepage4.com
(44) 1993-778-509

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Press Contact: Paul Ayuk
Company Name: Homepage4.com
Email: email protected from spam bots
Phone: 44-1993-778-509
Website: www.homepage4.com

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2006: Timex Corporation Finally Gets A Blog

 

Timex Corporation Chooses ContentRobot to Develop Athlete Blog

Connecticut-based Technology Company Provides Blogging Expertise

East Berlin, CT (PRWEB) June 2, 2006 -- Timex Corporation is enhancing the relationship between the triathletes it sponsors and their dedicated fans by launching its first blog site. Visitors will be able to follow the Timex team’s 45 men and women as they compete during this year’s tour on the “Road to Kona.”

Have you ever wondered how world-class athletes train? Check out the blog to discover how they prepare for a race (including specific training regimens, special diets, and even tending to injuries), weekly race results (the good, bad, and ugly at each venue), and the tour lifestyle. All of the stories will be written by the athletes themselves, capturing their unique experiences and wisdom.

Gary Druckenmiller, Director of Timex.com and E-Business stated, “We are pleased that ContentRobot will help us get the Timex team involved in the conversations of the blogosphere. They enthusiastically bring a lot of strategic, technical, design, and marketing knowledge to the table.”

The blog’s design will be full of texture and race photos, so it feels like you are inside the action. Visitors will get an opportunity to learn more about the team, participate in polls, and get the inside scoop on what it is like to be a Timex athlete.

“The blog will be both eye-catching and entertaining. We are excited to collaborate on this challenging and important project,” stated Dana Rockel, ContentRobot partner.

So get ready to ride, bike, or swim over to the new Timex-sponsored athlete blog coming to you this summer.

Contact:
ContentRobot
Karen Jackie
860-985-6515
www.contentrobot.com

About Timex Corporation
Founded in 1854, Timex is a privately owned company headquartered in the United States offices in over 80 countries around the world, including North America, South America, Europe and Asia. With more than one-billion watches bearing the Timex brand sold world-wide, Timex Corporation has been providing innovative, well-designed, and reliable timepieces for over 150 years.

About ContentRobot
ContentRobot creates inexpensive, quick-to-deploy, easy-to-manage web sites by leveraging blogging technologies. The ContentRobot team is comprised of passionate technologists, designers, writers and communicators who are committed to taking blogs and web sites to the next level.

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Press Contact: Karen Jackie
Company Name: CONTENTROBOT
Email: email protected from spam bots
Phone: 860-985-6515
Website: www.contentrobot.com

Blog Portal Domain Name Portfolio for Sale on eBay

 

600 Blog Portal Domain Name Portfolio for Sale on eBay

The world’s largest and most comprehensive blog portal domain name portfolio is being offered on more than 350 auctions currently underway on eBay.

Orlando, FL (PRWEB} June 5, 2006 -- The world’s largest and most comprehensive blog portal domain name portfolio is being offered on more than 350 auctions currently underway on eBay. The portfolio owned by Blog Spot Network www.blogspotnetwork.com includes business / industry blog portals, city blog portals, city news portals, real estate blog portals, and travel blog portals.

Business Blogging

Business is entering a new era of blog marketing and public relations that will forever change the way they communicate with consumers. Business blogs will also change how better informed consumers make their future buying decisions. Blogs provide all businesses with the highest possible level of personalized “business to consumer” dialogue and communication that has never been available before.

eBay recently announced that they will be offering members an “eBay blog” to more personalize the auction format, and to allow for more inner active communications with potential buyers.

A Google news search on “business blogs” will reveal many current stories on the growing popularity and the future of business blogging.

City Social / Business Blog Portals

City blogs are today’s equivalent of the local phone book on steroids. Just as the phone book has listings for local residents, city blogs will have a searchable database of all members. Once you find the person you are searching for, you will then be linked to their own personal blog. The amount of personal information that is contained on their blog will be up to them, they control the process.

Just as the local phone has a Business Yellow Pages, a city blog will have a directory of local business blogs. These businesses will pay a fee for their business blog on the city blog, just as they pay for their ad in the Yellow Pages today.

The City Blog Business Directory will provide these businesses with an advertising blog that is truly vertical, that allows for unlimited informational content and easy editing, that can include an online catalog complete with pricing and photos, a restaurant’s menu complete with streaming video of the interior and the dishes they offer, or a builder who’s blog includes downloadable floor plans and specs complete with 360 video of models. The business will be able to take questions and comments at the blog, they will announce special offers and sales, and most importantly establish a direct line of inner active communication with consumers.

The business blog directory will have an internal search engine that will make it easy to find any business, product, or service with the entry of a couple of keywords and a click of the mouse. Much easier than letting you fingers do the walking!

What’s the cost factor for all of this premier and inner active exposure? It is just a fraction of the cost of an outdated Yellow Pages ad.

Local Search

City Blog Portals uniquely provide the local search venues and advertising platforms that search engine and media companies such as Google®, Yahoo®, MSN, and AOL® are desperately trying to develop today. These internet giants need to look no further than the Blog Spot Network of city blog portals!

Internet Savvy Consumers

If your business doesn’t have a viable web presence, then it is invisible and thereby nonexistent to millions of internet savvy consumers who exclusively use the internet to research and purchase products and services. Will they find your business?

Online Advertising Rises to $12.5 Billion

The dramatic shift of advertising budgets to the internet resulted in a total of 12.5 B of online advertising in 2005. With this move to the internet, came the need for effective venues for these advertisers. City Blog Spot Portals will become the perfect venue for businesses of all sizes to effectively reach and retain the millions of consumers searching online for local products and services each and every month.

The Power of a 600 Blog Portal Network

Networks of this size enjoy the many benefits and power of inner linking 600 blog portals and the resulting ever changing massive amount of content that gets indexed with search engines producing superior positioning.

When the owners of the “Blog Spot Network Portfolio” decided to sell this one of a kind network, they were committed to keeping the entire portfolio intact to maximize its ongoing marketing power. The size of the network and its potential future is simply too large for any single owner. A network of this size needs many owners who independently but collectively maintain the power of the world’s largest future blog network.

The buyer of any Blog Spot Network Blog, must agree in writing to inner link to all other Blog Spot Blog Portals, to BlogSpotNetwork.com, and to contribute to the optimization and promotion of blogspotnetwork.com in the future. BlogSpotNetwork.com will be hub and directory for this network and wholly owned and operated by the owners of the blogs in this network. Upon the sale of the last remaining blog, Blog Spot Network will be transferred to the Blog Spot Owners Association. This “condition of sale” on this and all future sales of all blogs will insure that the tremendous benefits and power of this network will benefit one and all forever.

Contact:
Bert L. Bill, COO
Blog Spot Network
bert @ blogspotnetwork.com

# # #

Press Contact: Ray Whitmer
Company Name: PORTAL PUBLISHERS
Phone: 228-365-8305
Website: www.blogspotnetwork.com

Pixel Ad Pushers Puts Out Press Release To Prolong Fading Ad Fad

 

Pixel Advertising Site, Owned by Three College Students in Miami Has Started out Very Successfully

The newest trend in online advertising is pixel advertising. Three young entrepreneurs who grew up in Miami, Florida, are taking advantage of this, by putting a twist on the traditional rectangular page with pixel blocks. The pixel advertising website, www.ownonlinerealestate.com has had a good deal of success so far.

Miami, FL (PRWEB) June 5, 2006 -- The newest trend in online advertising is pixel advertising. Three young entrepreneurs who grew up in Miami, Florida, are taking advantage of this, by putting a twist on the traditional rectangular page with pixel blocks. The pixel advertising website, www.ownonlinerealestate.com has had a good deal of success so far.

“Own online real estate” is not your typical pixel advertising site. Their pixel area is a map of the United States, and they are introducing a new concept to pixel advertising. This concept is geographic targeting. If someone wants to advertise their real estate agency in Montana, they place an ad over a section of Montana.

“We feel that this is possibly the best advertising investment available to business owners today. Where else can you get 6 years of advertising on a well-trafficked website for as low as 100 dollars,” asks Kyle Haines, one of the three owners of the website. Kyle attends Boston College. Navid Zolfaghari attends the University of Florida, and Thomas Avery is enrolled at Arizona State University. The three young entrepreneurs went to high school together and graduated at the top of their class, with Navid and Kyle being Valedictorian and Salutatorian.

So far their site has been widely successful. They have ads all across their pixel map, including Seattle, Denver, Miami, and San Diego. The site has only been active for a little under 2 months, and they have already sold 4900 pixels, and are expecting more purchases this week. “The geographic targeting is a great tool for businesses. It is what gives businesses that advertise with us an edge over their competitors. Their ads will be seen by the people they want to see them,” explains Thomas. They have also implemented an interesting referral program. People, who refer companies to their site, can make a 10% commission on the sale.

The pixel industry is relatively new. Some believe it is going to surpass banner ads and popup ads in popularity. “A lot of the pixel advertising websites are in this to get rich quick,” Navid says. “Our site is unique in that we donate a portion of our profits to the American Diabetes Association. We feel that this is important, in defining our website as a community oriented place. We are adding message boards, and already have a blog. We want people to return to our site, because that will benefit the people that advertise with us.”

For more information, please contact Kyle Haines, or visit www.ownonlinerealestate.com

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Press Contact: Kyle Haines
Company Name: GLOBEX INVESTMENTS CORPORATION
Email: email protected from spam bots
Phone: 305-804-5601
Website: http://www.ownonlinerealestate.com

Domain Extension For "Sao Tome", Not "State"...

 

Texas State For Sale! New Domain Extension 'st' Puts 'Texas' Up For Grabs

The recent release of the ‘st’ domain extensions makes Texas.St. one of the most desirable properties for sale in cyber real estate. The ‘st’ domain extensions is one of the newest of domain extensions accepted world wide.

(PRWEB) June 2, 2006 -- The recent release of the ‘st’ domain extensions makes Texas.St. one of the most desirable properties for sale in cyber real estate. The ‘st’ domain extensions is one of the newest of domain extensions accepted world wide. Entrepreneurs and marketing professionals who understand the value of cutting edge domain extensions expected to capitalize on recent ‘st’ domain extension. Predicted to be one of the most valuable are the ‘st’ associated with a USA state, such as Texas (the most popular USA state searched) along with other such as Arizona and Colorado.

For the enterprising Webmaster or entrepreneur who understands the value of owning a Texas domain name (Texas is one of the top USA terms searched), now is the time to take a look at the feast of unique domain names offered at www.lovethename.com. Included are Texas.st, Arizona.St; Colorado.St; Georgia.St; Hawaii.St; Illinois.St; Iowa.St; Kansas.St; Kentucky.St; Louisiana.St; Maryland.St; Massachusetts.St; Michigan.St;Minnesota.St ;Mississippi.St
Nevada.St; NewJersey.St; NewMexico.St; NorthCarolina.St; Ohio.St; Oklahoma.St; Oregon.St; Pennsylvania.St; RhodeIsland.St;SouthDakota.St; Texas.St; Utah.St; Vermont.St; Wyoming.St.

“The “.st” will be new to most people but exciting to those who stay on the cutting edge in the industry.” says Rever Thabiti V.P. Sales & Mktg. for Love the Name.com. “On a basic level, domain names are important because the Internet's addressing scheme is not very effective without them. However, domain names are much more than just a technical shortcut. A short, memorable domain name can make the difference between creating a successful Web presence and getting lost in cyberspace." Thabiti added, “With the rapidly increasing association between Real Estate and Domain Names/Web Addresses, it is understandable why the State domains are so coveted and sought after.” He adds, “If you own Texas.ST or Ohio.ST, it would be like owning an entire state online and with the infinite applications and possibilities presented by these domains, a new, creative owner could encounter skyrocketing or unlimited financial gains.”

Beth Loehrke, Sr. Account Mgr. and media spokesperson for the company says, “Anytime you sell something for more than you paid, it’s a good investment by any standard. I predict that this rare auction will be more of a first come, first served, instead of a highest bidder because this will attract those who learn about this news first.”

According to Domains Magazine, “Domain names are not as available as was once thought and it’s affecting the aftermarket prices.” Thabiti adds, “It is likely that those who buy the State domains are influenced or governed by the most basic economic principle of increasing demand and short supply.”

LoveTheName.com is best known in the industry for stockpiling TLD’s (top-level domains) and offering them to the public on a “name your own price” basis to allow smaller investors a better chance to compete in the lucrative aftermarket. For more info please call 720-987-5252 or visit www.LoveTheName.com.

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Press Contact: Blaire Fanning
Company Name: CLASSIFIED ADS PLUS
Phone: 813-920-0197
Website: www.lovethename.com

General Optimization Concept Endorsed By Web Analytics Specialist

 

Web Analytics Specialist Todd Mintz Published In Search Engine Guide

Cube Management’s Web Analytics Specialist Todd Mintz authored, “The Power of Other” which was published on the Search Engine Guide website, one of the leading sources for search engine information on the Internet.

(PRWEB) June 2, 2006 -- Cube Management’s Web Analytics Specialist Todd Mintz authored, “The Power of Other” which was published on the Search Engine Guide website (http://www.searchengineguide.com), one of the leading sources for search engine information on the Internet.

When our clients examine their monthly reports and they view their “Top 20 Natural Search Keywords Chart”, the number associated with “Other” is consistently sizeable…roughly 70-85% of the total. Many of our clients perceive that a large “Other” total to be a negative thing. In actuality, it’s quite a positive number because a large “Other” total is a visible manifestation of a website successfully optimizing for the Long Tail of Search. By integrating all keywords into the Web site that were discovered in the keyword research phase of SEO, the site’s ability to be found by prospects has exponentially increased because the site will be “findable” for many more possible searches than before.

At Cube Management, we boast a proven track record of success in implementing highly targeted, successful internet marketing programs that boost sales and produce strong ROI for our clients. Let us show you how internet marketing can bring targeted prospects to your Web site and new revenue through the door.

To download our web services overview datasheet, please click on the following link: http://www.cubemanagement.com/resources/datasheets/webservices.asp .

About Cube Management:
Cube Management (http://www.cubemanagement.com) provides sales acceleration services to emerging growth and mid-market companies in the technology, manufacturing, healthcare and business service sectors. The experts at Cube Management work across the entire spectrum of marketing, sales and business development to provide customized solutions that drive revenue and profit growth. Cube Management combines Strategy, Process & People to produce winning results.

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Press Contact: Berit McClure
Company Name: Cube Management
Email: email protected from spam bots
Phone: 503 247 1433
Website: http://www.cubemanagement.com

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 [ Editor's comments: Finally someone else seems to get the idea behind General Optimization...! (hris ] 

SEO Firm Gets More Clients, Alerts The Media

More Clients Engage Oneupweb's Services for Search Engine & Online Marketing

Oneupweb Continues to Build its Online Marketing Client Base with B2B, B2C & eCommerce Retailers--Oneupweb, the trusted leader in search engine optimization and online marketing, today announced new client relationships with these nationally and internationally-known B2B, B2C and online retailers: The Lang Companies, Huntington Bank, Barco Products, Xirrus and Hobsons. Representing a variety of industry sectors, these companies have selected Oneupweb as their preferred search engine optimization (SEO) and search engine marketing (SEM) provider.

Lake Leelanau, MI (PRWEB) June 2, 2006 -- Oneupweb, the trusted leader in search engine optimization and online marketing, today announced new client relationships with these nationally and internationally-known B2B, B2C and online retailers: The Lang Companies, Huntington Bank, Barco Products, Xirrus and Hobsons. Representing a variety of industry sectors, these companies have selected Oneupweb as their preferred search engine optimization (SEO) and search engine marketing (SEM) provider.

"Programs are customized based on each client's marketing climate and business objectives. Our services go beyond maximizing pay-per-click results and getting top natural search positions in search engines (like Google, Yahoo, MSN and Ask), to helping them with their entire online branding initiative," explains Oneupweb founder and CEO Lisa Wehr. "Services for these new clients and many of our current clients include newer marketing avenues like blogging and podcasting as well as effective favorites like banner advertising, usability and online public relations."

-    The Lang Companies - Delafield, WI- The Lang Companies offer distinctive calendars, cards and gifts showcasing the artwork of many nationally recognized artists. Their signature products can be found online and through any of their U.S. or International retailers.

-    Huntington Bank - Columbus, OH- Huntington Bancshares Incorporated provides innovative personal, business and commercial financial services throughout Indiana, Kentucky, Michigan, Ohio and West Virginia.

-    Barco Products - Batavia, IL- In business since 1985, Barco is a leading provider of outdoor products, site furnishings, parking lot supplies and building maintenance goods. They offer a full-service ecommerce website as well as a comprehensive print catalog.

-    Xirrus - Westlake Village, CA- Xirrus is an award-winning Wi-Fi equipment provider delivering the next-generation in enterprise wireless LAN architectures. Xirrus is a privately-held company.

-    Hobsons - Cincinnati, OH-Hobsons brings together educational recruiters with the students they want to reach - worldwide. With publications and websites that include CollegeView.com and USeduguides.com, Hobsons' reach is unparalleled in the education industry. In conjunction with Oneupweb, Hobsons looks to make their college recruitment services even more visible to student populations.

"Search marketing will always be essential to any company's online marketing strategy," says Wehr. "And we can leverage the principles of effective search practices across the entire online marketing mix. As the industry matures, we anticipate, developing new services as we refine our current ones. Whether you're honing usability, promoting a podcast, optimizing a mobile site or implementing basic SEO, integrated services from Oneupweb address all aspects of online marketing."

"We're pleased that diverse businesses like these are continuing to approach our firm," says Wehr. "They not only recognize our proven reputation in the industry, but are likewise responding to our innovative methodology and enhanced suite of services."
Recently added in February, this enhanced suite of online marketing services includes usability consulting, online marketing research, mobile search marketing, online media buying, podcast production and research-based ad creative.

About Oneupweb
Oneupweb creates integrated online marketing plans that include natural search engine optimization, paid search marketing, mobile search marketing, online marketing research, marketing analytics, online advertising creative and online media services. An award-winning firm, Oneupweb was named a 2006 Michigan Top 50 Company to Watch and is the only two-time winner of the prestigious ClickZ Best Search Engine Marketing Vendor Award. CEO, Lisa Wehr, an Ernst & Young Entrepreneur of the Year, has been named to BtoB Magazine's Who's Who List twice and recognized as a Leader & Innovator by Lawrence Technological University. The company publishes an SEO / SEM newsletter Online Marketing BriefT , blog and weekly podcast - StraightUpSearch. Oneupweb is a privately held company located in Michigan. For more information on Oneupweb, please contact 231.256.9811 or visit Oneupweb.com.

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Press Contact: Rachel North
Company Name: ONEUPWEB
Phone: 231-256-9811 116
Website: www.oneupweb.com